Care for your clothing and it will in turn last a long time. In making the most out of our product you will in turn save on natural resources and reduce landfill waste.
Washing in cold water is better for the environment and better for your garments. This is particularly true for swimwear, which should be rinsed in cold water after each use. Using cold water helps reduce colour fading, allows less micro-plastic to get into the water system and uses less energy.
Swimwear is normally made from Nylon and polyester (plastic based fabrics) as it is strong, stretches, is lightweight, holds up in Chlorine, dries quickly, but it is normally made from a non-renewable resource (oil) in an energy-intensive process. We do not use any fabrics like that at Flipflop and Treacle, all of our swimwear fabrics are made from regenerated and recycled yarn. Plastic like fishing nets, carpet fluff, plastic bottles and other pre and post consumer waste that is destined for landfill is made into a yarn and then the fabric that we now make our swimwear from in created. One of the fabrics that we use ECONYL is made of nylon waste from landfills and oceans in a closed-loop process and is infinitely recyclable.
Sadly when you wash any plastic based fabric it releases microfibres into the water system which harms the environment. We would highly recommend investing in a guppyfriend washing bag, which is a filtering solution that prevents synthetic microfibre pollution during the laundry. I'd also like to point out here that it's a company aligned with our ethics as they support the non-profit organisation STOP! Micro Waste .
If you don't have use for your garment anymore, remember there are plenty of online market places that sell second hand clothing, maybe someone else can give it a great home. Failing that, clothes swap with your buddies :)