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About us


Sustainable, recycled and regenerated swimwear, born from the want to have long-lasting, classic, functional, well-fitting swimwear, a piece for the minimalist wardrobe, durable and anti-snag for scuba diving and surfing, and ethically sourced and produced.

Flipflop and Treacle was established in 2009 by founder, Jessica Tarr, that's me, a PADI Master Scuba Diver Trainer with a bikini obsession. 

The first FFT boutique we had was launched on the sleepy dive island of Koh Tao on the East coast of Thailand, a place I still call home.  The idea behind Flipflop and Treacle was to make a collection of sustainable, timeless, classic bikini separates, in long lasting fabrics in colours and cuts that flatter. 

I moved to Koh Tao in 2001 where I worked as a diving Instructor for 15 years and developed an obsession for all water sports and a passion for marine life, especially sharks! Now after thousands of dives over the last 20 years, I've seen the crazy amounts of damage that the reef and marine life has endured globally. With my brand now, I'm trying to grow awareness and am committed to protecting our coral reefs and marine life worldwide through donating 10% of profits from our swimwear to shark conservation. 

I'm avidly invested in keeping as Eco as possible, conducting beach clean ups and take huge measures in my personal life to be as eco friendly as possible, living a plant based diet and minimising use of single use plastic and rubbish.

Flipflop and Treacle’s collections are an innovative range of one piece dive/surf skins, bikinis and rash vests in a premier swimwear recycled fabric that is made out of ghost fishing nets, pre and post consumer waste and plastic bottles that have been collected from the world’s oceans. 

We have now moved to Bali, and have opened another branch of Flipflop and Treacle in Canggu (Batu Bolong), Bali .

Jessica Tarr and Little miss wild

 ♥︎ Me and Little Miss Wild  ♥︎ 

Where we started
born in the tropics.
It all began with an obsession for bikinis.
Designing for people who live and work in their swimwear.
We wanted to create swimwear as essential and loved as your favourite pair of denim cut offs!
We started by going back to basics, designing that perfect little black bikini, simplicity at it’s best!

Who we design for-
water sports addicts  / travellers+explorers  and anyone who wants to shop responsibly and ethically. We also design for small water sports companies and dive schools who require a bespoke branded collection that is aware of it's impact on the planet.
We are designing for a generation who demand quality products, sustainable sourcing and ethical employment.

Who we are-
Our swimwear makes you feel confident and comfortable and feels like a second skin. This is the bikini that you can splash around in the surf in and be sure that everything will stay in place. It’s the bikini you always look awesome in, the one you reach for every summer, take travelling with you, it’s one of your essentials!

Our cuts-
Our focus is on perfectly cut great basics, classic swimwear with a tailored feel and fitness edge. Over the last 12 years we have perfected and perfected our designs, changing details by the millimetre to achieve what you see today.

Our colours-
black / white / colours we design & patterns we love, inspired mostly by the nature we explore around us.

Our quality-
Our designs have been tested for stretch, hold, comfort and support.
We produce our bikinis using recycled and regenerated products by REPREVE and ECONYL®, and we produce locally with our friends in Bali.

Our production-
designed on the island of Bali, and tested in our tropical waters…….our factory is actually a private house, a family run business of local tailors.

Our inspiration-
♥︎ Tropical living
♥︎ Clean lines of iconic fashion
♥︎ Exploring / travelling / freedom
♥︎ Fitness & Water sports
♥︎ Scandinavian simplicity
♥︎ “it’s most important to look your best when you are wearing the least”

Why are we different?-
We have a small production of only 12 pieces per design of our new collections, our classics we keep in stock so you can always source the same quality with us. 
Our bikinis are sold in separates so you can mix colours, designs and sizes. 
We care about the environment, and want to restore and protect our planet.

A Flipflop and Treacle girl is effortless, strong, real and knows what she wants!

Designed and made in Bali.